Make Me Rich

The everyday finances of ordinary people are set to be overhauled and reinvigorated by Make Me Rich, an exciting, enlightening and inspirational new money show for ITV daytime.

The series isn’t about cutting back - it’s about enabling people to take on companies, find the top deals, and play the system helping them to potentially release thousands of pounds each year – enough for the purchase of their dreams: a luxury family holiday, brand new car or extensive home improvements.

Each programme in this brand new series focuses on a family or working couple as they come face to face with their finances and daily spending, and challenge the programme’s money maestro to make them rich. The popular money saving expert, Martin Lewis, will then change the lives of Make Me Rich’s contributors by giving them a comprehensive money saving makeover.

By just devoting one day to sorting out their finance they could increase their income by thousands of pounds a year – making it the best paid working day of their lives. Martin will give straight talking financial know-how on everyday money issues that affect everyone, using clear and clever graphics to bring his tips to life. With a little savvy shopping around he will uncover thousands of pounds of savings that would otherwise have gone into the coffers of the bank or building society, or have been swallowed up by mobile phone suppliers or water companies.

The aim of the series is to help make families more aware of the best financial products on the market and also of their own monetary situation. Instead of focusing on the misery of shopaholics and runaway debt like other money formats, Make Me Rich will reveal how ordinary people have the potential to make extraordinary savings.

The series gets right into the heart of each family and reveals the internal tensions as they come face to face with their spending habits. From credit cards to contact lenses, insurance to investments and from e-bay to electrical goods, thousands of pounds can be saved before any real belt tightening needs to happen.