Follow the Leader

Business journalist Farnoosh Torabi spends 48 hours with Katia Beauchamp, founder of Birchbox, a beauty retailer that delivers custom boxes of product samples to over a million subscribers every month. Katia is determined to change the perception that Birchbox is just a subscription service and get more users to shop on their site. Will Katia choose a more aggressive approach and risk affecting Birchbox's relationship with its long-term customers?

Business journalist Farnoosh Torabi goes in-depth with Neil Blumenthal and Dave Gilboa, Co-CEOs and Co-Founders of Warby Parker, the online eyeglasses powerhouse which has lately been expanding into brick and mortar stores. For a company that sells most of their eyeglasses for just $95 – including lenses –they've managed to grow into a billion dollar business in just five years. Now, Blumenthal and Gilboa are faced with a big decision - whether or not to open yet another retail location – this time in Brooklyn. Are they reaching too far, too fast?

Business journalist Farnoosh Torabi follows fitness mogul Tracy Anderson for several days to see first-hand how this former fitness trainer has transformed into an ultra-successful businesswoman. Starting from humble roots, Tracy created a multi-million dollar brand through determination and moxie. Recently, she hired a new CEO and received an exclusive deal with Target to sell organic energy bars. However, it's expensive to include the top-notch ingredients Tracy demands and her CEO has reservations. Will Tracy be willing to cut costs and possibly not deliver the high-quality her customers expect?