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The series aims to promote a creative approach towards typical preschool social-emotional challenges by reinforcing viewers interpersonal skills and coping strategies through lessons taught during each episode. The show also nurtures and reinforces creative and constructive play–an intrinsically motivating, hands-on way for viewers learn. Play is a guiding theme throughout the series given it is a vital component of early childhood–play is the way children practice skills and competencies, try new things and gain knowledge. The play modeled in "The Chica Show" features two aspects critical to creativity: the ability to transfer ways of solving problems between seemingly unrelated situations and the willingness to take risks and learn from failure.
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