Next Episode of Gruen is
Season 12 / Episode 3 and airs on 28 October 2020 09:30
The Gruen Transfer is about advertising, how it works, and how it works on us. It decodes and defuses the commercial messages that swirl through our lives, with the help of a panel of ad industry experts. From Season 5 the show was renamed "Gruen Planet" and expanded the topics covered to include political and commercial "spin" as well as advertising. In 2015 it is re-named as Gruen.
It's a whole new world as Disney takes on Netflix in the streaming wars. A Pitch to double or halve the population. And Australia Post delivers Christmas cheer. Joining Wil are Todd, Russel, Claire Salvetti and Kirsty Muddle.
On the Gruen final: getting into the Christmas spirits - how alcohol marketing is adapting to Aussies drinking less. AfterPay and gratification now, pay later. And on The Pitch, everything is fine vs everything is f***ed.
Gruen is back and putting Coronavirus messaging to the test without shoving a swab up your nose. And why is TikTok advertising on the telly? Also, what's TikTok? Plus a pitch to either love or ditch the office.
How a pandemic fell into soap's hands, brands giving thanks and can a bushfire campaign go too far? Plus the Pitch saves journalism, unless that's fake news. Joining Wil, Todd and Russel is Christina Aventi and Emily Taylor.
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