Next Episode of Gruen is
Season 16 / Episode 10 and airs on 15 May 2024 10:30
The Gruen Transfer is about advertising, how it works, and how it works on us. It decodes and defuses the commercial messages that swirl through our lives, with the help of a panel of ad industry experts. From Season 5 the show was renamed "Gruen Planet" and expanded the topics covered to include political and commercial "spin" as well as advertising. In 2015 it is re-named as Gruen.
Gruen is back and putting Coronavirus messaging to the test without shoving a swab up your nose. And why is TikTok advertising on the telly? Also, what's TikTok? Plus a pitch to either love or ditch the office.
How a pandemic fell into soap's hands, brands giving thanks and can a bushfire campaign go too far? Plus the Pitch saves journalism, unless that's fake news. Joining Wil, Todd and Russel is Christina Aventi and Emily Taylor.
What's cooked about the way we're sold chook? Can telcos fight conspiracies with a 5G-up? And a pitch to save or end the arts. Wil, Todd and Russel are joined by Priya Patel and Sunita Gloster.
How did Kmart make being cheap cool? And with two out of three Aussies gaming we ask how did games ride the green pipe to the mainstream? Joining Wil, Todd and Russel are Christina Aventi and Karen Ferry.
The sweaty world of fitness, gymfluencers and a Hemsworth. Plus Allens Lollies, the Cheese-That-Shall-Be-Renamed and how brands responded to Black Lives Matter. Wil, Todd & Russel are joined by Camey O'Keefe and Priya Patel.
On the Gruen season finale, hindsight is 2020 as we look at some of the biggest ads of the longest year. Plus the thrilling conclusion of The Unmasked Jingler. Joining Wil, Todd and Russel are Sunita Gloster and Karen Ferry.
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